There could be many ways to sort out mobile phone companies and their position, available in Pakistan. The most commonly followed way is to conduct a survey in major cities and then collect the data. However, we used the other approach, that is with the help of Google Trends (It is another analysis tool that allows you to see how often specific search terms are being entered into the Google search engine [Arrington, 2006]). Our goal is to know about the popular mobile phone company in Pakistan. In Google Trends (Google Trends, 2007, 1), we compare five mobile phone companies (Nokia, Samsung, Sony Ericsson, Motorola and LG).
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